Variety of Innovation

Different views on innovation.

by Martin Kamprath

CfP “From Resources and Value Chains to Consumer Benefits and Innovation Ecosystems: Demand-Side Perspectives in International Business”

Demand-side of value creation is a research paradigm that catched attention because it shifts the focus from the innovation-producer perspective towards the acceptance and innovation evaluation of customers. Here a new CfP for a Special Issue for the Journal of … Continue reading